WHAT WE DO
CUSTOMER OBSESSED
PHEED brings years of hands-on and advisory experience to help you meet your business objectives with a persistent focus on your customer. We are thoughtful, inquisitive, analytical, and relentless in identifying and prioritizing user needs, product market fit, GTM, and executing on customer growth goals.
PRODUCT (0 to 1)
Whether you’re at the idea stage having only identified a problem to solve or you’re an established business looking to scale smarter and faster, PHEED is your resource to help shape your product development. From customer development, product alignment, business validation, pricing models, GTM, and launch… We can help.
SALES & MARKETING
You’ve made it from ideation to launch by keeping the customer first and prioritizing features to solve their most critical needs. It’s time for PHEED to help meet your customer growth objectives with: 1) Product Marketing to give your product a compelling and relatable voice, and 2) a repeatable Sales process that will ensure you efficiently acquire users at scale
CUSTOMER SUCCESS
It is critical to take care of your hard earned customers, your most important business partner. PHEED customer success services focus on retaining customers, increasing their MRR/ARR, utilizing them as a strong referral source for additional sales, and providing continuous customer development to close the loop on strong product alignment.
About Us
After decades of corporate and successful startup experiences, we have identified some pretty common themes of business success (some of which we learned from our own failures). Effective customer development, well-researched market fit, creating network effects where possible, product marketing that meets consumers where they are, a rigorous sales process, and focus on customer success will yield a high likelihood of business success. Unfortunately, this is easier said than done as it is equal parts art and science. Fortunately for all of the organizations that we work with, PHEED is part-time artists and part time scientists allowing us to utilize data wherever possible and leverage our experience when it's not. We believe in asking the right questions and effectively synthesizing that information to build and execute on our customer-first approach to product, growth, and success. Helping organizations know and reach their customers are both our passion and our expertise.